Gradual Sans
A variable display family exploring optical scaling between text and headline.

Gradual Sans explores the tension between editorial delicacy and display impact. The system was developed as a flexible family for both long-form narrative and campaign-scale typography.
Case metadata
- Role
- Media Designer
- Year
- 2025
- Client
- Selected work
- Discipline
- Type Design
- Deliverables
- Identity + motion assets

